AT THE INTERSECTION OF
Sports
Music
Entertainment
WHAT WE DO
RESEARCH. MEASUREMENT. CURATION. INTERPRETATION.
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Key stakeholder interviews
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Custom brand (equity) + fan (audience) research (proprietary + syndicated)
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Market trends, category, company, competitive intelligence
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Tangible + intangible asset valuation, including intellectual property (IP)
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KPI & ROI modeling, scorecard, + impact analysis
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Strategic Insights
DATA
PLANNING + ANALYSIS + INSIGHTS
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Brand + product marketing
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Sponsorship marketing strategy
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Story telling + creative ideation
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Strategic innovation + campaign development
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Positioning + voice + communication strategy
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Portfolio optimization + screening + recommendation
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Sponsorship deal packaging + negotiation + contract support
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Sponsorship marketing activation best practices
STRATEGY
UNLOCK + UNLEASH
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Sales revenue growth
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Brand development + relevance
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ROI + value
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Social purpose
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Creativity + innovation
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Social / digital engagement
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Measurement + reporting